On-Demand Learning Hub

All the information you need to succeed in healthcare fundraising

Choose the Level That's Right for You

= AHP login required***

Hover your mouse over each element to see the level

Gives a broad overview of a topic with no prior knowledge required. Appropriate for new healthcare fundraisers and individuals looking to fill in skill gaps.
Gives an in-depth look into a topic with a focus on application. Appropriate for individuals with some prior knowledge and experience in the subject area.
Focuses on complex topics, preparing learners to shape organizational strategy. Appropriate for senior leaders with significant knowledge and experience in the field of healthcare philanthropy.

Cultivation

 

Fundraising and the Art of Listening

Blog Post 

How to uncover unspoken concerns that hinder giving decisions

Tips to Engage and Nurture Mid-Level Donors

Blog Post

How to create an authentic experience for this often-overlooked group

Raise Millions and Strengthen Belonging with a Giving Circle

Blog Post 

Give members a forum for collaboration, camaraderie, and belonging—and a way to give back

Unlocking the Power of the Triple Ask

BLOG POST 

How to boost lasting donor support by offering multiple giving avenues

Know Your Audience: Effectively Engage with All Donor Types

BLOG POST 

Spend less time on the ask itself and more on what will motivate donors to fulfill it

How To Build Donor Relationships Online

BLOG POST

Tips to improve your use of social media to build community and make asks

Ignite Meaningful Conversations About Giving

BLOG POST 

Don’t be afraid to let your guard down, get personal, and be vulnerable

When A Donor Comes to You, Be Ready

BLOG POST

One CEO's advice for nurturing a potentially transformational relationship

Do Your Donors Trust You?

BLOG POST

Trust in charities is at an all-time low. Here's how to build it.

Documenting: Why It's Especially Important When Working with Aging Donors

BLOG POST

Protect donors' interests, and yourself from future accusations by heirs 

Managing the Ask: 4 Rules for Successful Donor Cultivation

BLOG POST

The right gift officer, right prospect, right amount, and right time matter

The Power of Three Words

BLOG POST

"How are you?" can be the most important words you ask a donor

Let’s Get Engaged! Build Pipeline & Bring Donors Closer

Video AHP login required

How to cultivate donor relationships, especially digitally, by treating it like dating

LH18

Service Recovery

JOURNAL ARTICLE

How dropped balls and angry donors can work in your favor

How to Advance a Planned Giving Discussion with Your Donor

VIDEO AHP login required

Use the example of your own estate planning to see how this conversation works